Retail Track

Retailer Pricing: Starting from Zero



Joshua (JD) Dick, Director of Strategic Pricing, Guitar Center

What do you do when you’re truly starting from zero? JD, a long-time musician and pricing professional (in that order), convinced the senior leadership at Guitar Center that they needed to create a strategic pricing function, and that he was the right person to do it. He was then lucky enough to face the challenge of delivering on their high expectations.

JD will detail his “first 90 days” in the position, the wins and losses and lessons learned. He will add best practices seen in pricing team structures across retailers, especially those just getting off the ground.

Attendees will learn:

  • What challenges they should expect in starting a pricing team
  • How best to structure the organization
  • How to continually demonstrate value to senior leaders who may not yet be convinced

chi2012registernow chi2012hotelregistration 

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